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IBM SPSS Predictive Analytics Sales Mastery v1 Sample Questions:
1. A research group is looking to branch out from their traditional paper surveys into other technologies. What is NOT one of the many survey types supported in SPSS Data Collection?
A) Interactive voice response
B) Smartphone application
C) Text message
D) In person
2. What is the main purpose of association algorithms in SPSS Modeler?
A) To divide the market or customer base into groups.
B) To reduce data to a simpler form.
C) To prepare a data set for optimal modeling.
D) To discover linked purchases and other occurrences.
3. What is NOT a major competitive differentiator in the value proposition of SPSS Decision Management?
A) Centralized analytical content repository
B) Real time scoring service
C) Publishing analytical reports
D) Web-based framework
4. What is a key focus area for telecommunications companies considering a predictive analytics solution?
A) Public safety and security
B) Operational uptime
C) Supply chain optimization
D) Churn reduction
5. Which step comes directly before modeling in the CRISP-DM methodology?
A) Model evaluation
B) Business understanding
C) Deployment
D) Data preparation
Solutions:
| Question # 1 Answer: B | Question # 2 Answer: D | Question # 3 Answer: A | Question # 4 Answer: D | Question # 5 Answer: D |
