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Salesforce Media Cloud Accredited Professional Sample Questions:

1. A company is planning to adopt Media Cloud and has requirements around the relationship between clients and their advertising agencies, where they want to capture the role of each agency so they can identify clearly what is the Agency of Record. They also have requirements to map contacts within the agencies.
How should the Media Cloud data model be used to represent these relationships?

A) Advertisers should be created as Accounts, and agencies should be represented by a custom field added to the Contact object. Contacts should then be assigned to the Accounts.
B) Advertisers and agencies should be created as Accounts, with agencies listed as child Accounts to the client Accounts, with Contacts related to those.
C) Advertisers and agencies should be created as Accounts and contacts as Contacts, and the Party Model should be adopted to define the relationships between them.
D) Advertisers and agencies should be created as Accounts, and a custom lookup field should be created to represent the client/agency relationship. Contacts should be created under the Accounts.

2. A Media Publisher is using Advertising Sales Management (ASM) to manage their B2B Ad Sales business and has decided to use Google Ad Manager (GAM).
Which two actions should a Consultant perform before testing the GAM integration?
Choose 2 answers

A) Create a new Named Credential to store the GAM endpoint.
B) Add the GAM URL as a new CSP Trusted Site.
C) Create a new Auth. Provider that specifies the Consumer Key and Consumer Secret from GAM.
D) Add the GAM endpoint in the OmniStudio Integration Procedure.

3. Which two solutions should a Consultant recommend to a client who wants to integrate with an ad server other than Google Ad Manager (GAM) to create an ad campaign?
Choose 2 answers

A) Create a custom integration procedure to integrate with the ad server.
B) Use the Out of the Box Ad Server Integration.
C) Create a custom solution using Apex code.
D) Use the Out of the Box Marketing Cloud Intelligence connector.

4. Which three permission sets should a Consultant add for a newly hired Media Planner user?
Choose 3 answers

A) MediaCloud Runtime
B) Media Cloud Base User
C) MediaCloudPlus Runtime
D) OmniStudioUser
E) Rule Engine Runtime

5. Which two objects should a Consultant ensure the user has write access to, for the Seller to create media plans for Digital products using the Advertising Sales Management (ASM) Create Media Plan OmniScript?
Choose 2 answers

A) Quotes
B) Order
C) Media Content Title
D) Ad Quote Line

Solutions: